Download this case study to learn how a top 5 pharmaceutical manufacturer, with the incorporation of mobile webcasting, was able to benefit from bringing a sales team of 750 together for an annual meeting with a 100% attendance rate.

Business Challenges:

  • Customer wanted to reduce travel costs
  • Needed to unify messaging by conducting a single presentation
  • Desired to communicate more frequently with reps in the field
  • Leveraged investment in iPads issued to each sales rep

Results:

  • More effective communication across the entire team
  • 100% attendance rate to every presentation, even from on the road
  • Higher sales rep engagement
  • Dramatic reduction of the meeting cost per attendee

 

Download the Case Study

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