3 Benefits of Training Multiple Webcast Presenters
When your company has a webcast on the books, you usually have one person in mind to present it. You put a lot of time and effort into preparing and promoting your webcasts so that attendees can benefit from what your presenter has to say. But, is it the best strategy to rely on one webcast presenter? For most businesses, you should have a strategy in place for training multiple webcast presenters.
1. Avoid the Hassle of Rescheduling
If you have only one presenter scheduled to lead your webcast, you may be exposing your team to a challenging situation. If you presenter is sick or unable to present for some other reason, you will have to cancel or reschedule the webcast. This will not leave a good impression on clients registered for the webcast.
Make sure you have a backup presenter that is ready to step in if you should need the help. This empowers you to keep your commitment to webcast registrants and keep your overall webcasting strategy timelines in place.
2. Strengthen Your Client Support
The old saying that two heads are better than one makes sense when you train multiple webcast presenters to facilitate a webcast. By integrating more than one presenter, you can give your clients more by offering the highest quality information from the most qualified members of your team. In addition, you will introduce them to additional resources that they can connect with later down the road.
3. Open Up Your Webcast Topics
By training more than one person to deliver your webcasts, you are opening up your business to a world of possibility. Different members of your team have different strengths, and you can tailor the webcasts that they lead to showcase their talents and knowledge about your products and services.
As a direct result, you can offer a wider range of topics to webinar registrants. In turn, more topic versatility broadens your audience — which allows you to reach a less segmented group.