6 Things You Can Do if Your Live Webcast Doesn’t Go as Planned
Things don’t always go as planned. Not even when you have a live audience of thousands standing by waiting to hear and see you speak.
Luckily, however, it is very possible to stay calm and be prepared for the unexpected issues that can happen during live events. Here are six things you can do if something goes wrong during your next live webcast.
1. Pause and Breathe
This seems simple, but it’s always the first thing you should do when things go awry. According to neurological research highlighted by The Verge, taking a breath literally calms you down and allows your brain to focus on the task at hand. So, even if you’re broadcasting live, breathe first and then consider doing some of the things listed below.
2. Don’t Be Afraid to Ask You Audience for Help When Needed
If you have a large audience located across the globe tuning into your live webcast, ask them to tell you if their screens become fuzzy or unclear or if they’re ever unable to see or access anything during your webcast. This way, you’ll know about potential connection issues that may be occurring, if your polls or chat features aren’t available, etc. Encourage your audience members to tell you if something is off so that you can address the issue immediately. And if you have a technical issue, don’t be afraid to ask your audience for help if they’re able to send you a brief message or call you with a quick resolution for the issue.
3. Plan for Audio Presentations
In case your audience doesn’t have access to visual aids or video you’ve created during your webcast, be prepared to provide them with the information you’re covering via audio. While visual aids are helpful, especially during a webcast, they aren’t always necessary for certain portions of your webcast. And you can still send out copies of your visual aids after the webcast.
4. Send Items via Email
A great way to side-step some issues that may occur during your live webcast is to send out visual aids, handouts, or other relevant materials about the information you’ll be covering. These assets can be distributed either right at the top of the webcast or soon after it’s over. Even if audience members can’t see what you’re showing them or have audio issues during your webcast, they’ll be able to access information you’ve covered when it’s most convenient for them or follow along with a handout.
5. Have a Backup Presenter or Moderator
You’ll want a pre-designated individual to engage with your audience if you must step away for a minute or two to handle a technical issue or figure out how to do something for the benefit of your audience. The backup moderator or presenter can ask the audience questions, highlight what you’ll be covering during your webcast, or offer something relevant or entertaining while you’re working behind the scenes to resolve an issue.
6. Schedule Another Webcast
This should be the absolute last thing you resort to doing, but everyone’s time is valuable and it’s better to reschedule an event than to keep people waiting around for 20 minutes as you try to get your live webcast up and running. So, if you find yourself running over your pre-allotted time toward the end of your webcast, or if there are major issues that make your webcast unavailable for more than five minutes or so, you’ll want to reschedule the event as soon as possible. Rescheduling a webcast or scheduling a follow-up webcast is a lot better than wasting or imposing on others’ time.
If something unexpected happens during your next live webcast, don’t panic. Breathe and think of some of the things you can do that are listed above.