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Webcasting Dos and Don’ts Your Customers Will Love

When hosting a webcast, you can support your customers above and beyond your content. Webcasting isn’t just about presenting beneficial information. It is about how you personalize the experience [...]

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Give Your Mobile Users a Quality Viewing Experience

Late in 2016, mobile Internet usage surpassed desktop usage for the first time in history. And mobile usage continues to drive more traffic worldwide. If you produce video content, it’s important [...]

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Enrich Your Webcast with User-Generated Content

User-generated content (UGC) isn’t a marketing fad. On the contrary, UGC has been a persuasive selling tool for decades. Centuries, actually. UGC is any type of content created and presented to [...]

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Weekly Company Video Content

The company newsletter has been essentially dead for the last ten years. Your employees have so many distractions, so it’s getting harder than ever to get their attention. When is the [...]

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Keeping Employees Engaged with Video Content

As the war for talent gets more heated (along with the economy), the need to engage your employees is more important than ever. It can be a challenge to get everyone together for an [...]

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Human Resources Considerations to Ensure Your Video Content is Appropriate

There are important considerations for HR teams when they are creating or reviewing video content for internal and external consumption. Often there is so much emphasis put on the significance [...]

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The Advantages of Video Content on Social Networking Sites

No matter what demographic you are trying to lure to your brand, video on social media is your best bet. Have you seen your grandmother’s Facebook feed lately? Aside from all the wacky [...]

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Managing Permissions on Company-Wide Video Content

Some types of software allow you to manage permissions (in other words, who has the ability to publish content for internal consumption) and others do not. This article attempts to determine [...]